'Imagine money is randomly lying everywhere on the street and people pick
it up and use it as they need. If you don't need that much, drop it casually
just like stones.'
Pickcoin is a yet-to-exist terrain of money circulation where money goes
around for absolutely no reason. The principle is simple, people drop money
and allow other people to pick it up. Immediately this is the most efficient
way to circulate money.
During the summer of 2016 Inari has developed a locative indirect AR web app
through which you can see virtual coins floating in the streets. By
collaborating with a local ice cream parlour
De IJssalon, the initial amount of
750 coins were distributed mainly around Witte de Withstraat, the main street
near V2_. With the street full of virtual coins, collecting 10 of them was
equivalent to 1 scoop of ice cream of any choice (except for pistachio!). Inari
stood by in the dimly lit kitchen next to the serving area in order not to
disturb the formal staff's operation. As soon as a customer with coins
approached the till, he appeared from the shadow, quickly conducted the
transaction, and disappeared back into the darkness. Coins were also optionally
purchasable at the till at the staggeringly low price of 10 cent for 10 coins.
This meant the possibility of a temporary infinite supply of free ice cream. 'It
might blow up but if it's only 5 days a year, that's no problem', said the ice
cream shop manager full of excitement.
*It's important to note that Inari didn't
have to pay any money to the shop.
The Pickcoin project was initiated in June 2015 at
Professor Hirokazu Kato's
laboratory at
Nara Institute of Science and Technology in Ikoma, Japan. Prof.
Kato implemented the first generation of the
ARToolKit which was to become the
foundation technology of Augmented Reality.
The idea started with the following quote from myself, 'Imagine money is
randomly lying everywhere on the street and people pick it up and use it as they
need. If you don't need that much, drop it casually just like stones.' This is
still relevant after the second stage of the project that had been developed at
V2_Institute for the Unstable Media in Rotterdam during the Summer Sessions 2016.
The first stage's focus was exploring the sense of touch in the virtual
environment as well as the feeless transaction of small change through the act
of dropping and picking up coins.
A system demo built with the Unity Game Engine and Vuforia was demonstrated at
ISMAR 2015 (The 14th IEEE International Symposium on Mixed and Augmented
Reality) in Fukuoka, Japan. This was a guerilla presentation and made possible
by the secret effort of Prof. Kato who was the general chair of the conference.
Being in Rotterdam I quickly noticed how big ICE CREAM was in the city. And I
immediately decided to use it as an appeal to introduce the very idea of
Pickcoin to the general public.
The initial plan was to open a late night narrow ice cream shop in-between the
main doors of V2_, waiting for people passing by to interact with me somehow. I
then heard that there is an ice cream parlour that is open until 11pm situated
on Witte de Withstraat, the main street near V2_. I tried their ice cream
(pistachio) and fell in love with it. The shop was
De IJssalon Witte de
Withstraat.